BUSINESS TO BUSINESS TELESALES
First of all you need to decide whether you wish to promote your products and services or do you wish to sell. Product and Services promotion requires telemarketing services and selling is carried out by utilising telesales. Let’s consider that you wish to sell your company’s product and services, now you need to select one of service.
Do you wish to sell your products and services to businesses or individuals? If you decide to sell to individuals then you require Business to Consumer Telesales (B2C Telesales). For now let’s presume you require to sell your products and services to businesses only, that’s your Business to Business Telesales.
You may have nominated a telesales company such as 1stNet Marketing for your B2B telesales campaign; you nevertheless require a team that will manage sales orders and fulfilment including interaction with the telesales company. You need to start with appointment of a Project Manager and Customer Care Team to manage after-sales customer support, a freephone number is highly recommended.
B2B TELESALES – HOW DOES IT ALL WORK?
After you have contacted 1stNet Marketing with your proposed campaign, we obtain maximum information and facts about your products or services you wish to sell. 1stNet Marketing would than advice you whether telesales in the correct approach your product or services.
At times telesales may not be the right choice, we’ll recommend the right selling approach for your products or services. 1stNet team starts getting organised once it’s established that B2B Telesales is the way forward, we send a “services offered” document detailing our services to your company and a confirmed quotation. 1stNet will carry out the following services as soon as you have confirmed acceptance of our quotation and services:
COMPREHEND THE PRODUCT OR SERVICES OFFERED
We work with your team to acquire information on your products and services, it’s important for our telesales team to fully comprehend your products and services as they shall be the first point of contact on behalf of your company and product knowledge generates prospective customers’ confidence in your products and services.
1stNet Marketing team assists in creating an email template with your product and services information for those prospects who wish to review prior to placing an order; we can also e-mail information in PDF format to prospects.
UNDERSTAND THE MARKET PLACE FOR B2B TELESALES
It is important to understand the market place. Understanding the demand and pricing the most important factor in gathering the market information. We carry out a brief Market Research to get a clear picture for what we’ll be facing when we conduct telesales for your company, we’ll also in look into the competition prices and how they market their products and services.
Market Research will confirm current market price for similar products or services, we’ll advice you in case your ticket price is over or under valued. Inflated prices will not generate the target sales figures required and under rated price will raise doubts with the prospects, hence getting the pricing right is extremely important.
DATA FOR B2B TELESALES
Getting the correct data is essential. Incorrect data will reduce the sales figures and you ending up believing that telesales does not work! It’s demoralising for our telesales team, not forgetting your team too. You are welcome to offer your data or 1stNet Marketing can assist you with acquiring the target data.
PRODUCT OR SERVICES TRAINING
We train our team to fully comprehend your products and services, and since they are representing your company they should be able to answer any questions raise by the prospects. Asking a prospect for a call back when the telesales agent has retrieved the information may cost you that sale. Offering correct information will assist the prospect deciding on your products and services, enhancing your sales figures and help our team to achieve our sales targets.
SCRIPT FOR B2B TELESALES
We can work with your current script or create a fresh one. We integrate the benefits, quality, price and after sales support of your product and services.
Our telesales team makes test calls to identify the strength to the script, they also call your nominated Manager who will grant a final approval so that the team can commence with the main telesales project.
B2B TELESALES CAMAPIAGN COMMENCES
Our team commences your telesales project.
We voice record all sales, this helps us to monitor the quality and customer responses. It aslo helps you to contest any claims by customer of falsified sales, this may also be a requirement within your merchant account terms.
Our team can submit sales orders on your payment gateway, we do not retains customer card or bank details for security reasons. We can arrange for a merchant account if you haven’t got one, please contact us and we’ll get a merchant account and a payment gateway with a week, subject to acceptance and terms and conditions.
SECURE SERVER LOGIN FOR RESULTS DOWNLOADS
We provide you with secure login, the secure servers allows you to downlaod your daily results, sales, voice recordings and invoices.